The only thing better than a new customer is a repeat customer.
Promotions and Sales keep the deal hunters coming back, but competing on price is tough way to build a business so CommerCM gives you the tools you need to build a more loyal following.
GIFT CERTIFICATES: Extend your peak shopping season by offering a great last minute gift! Gift Certificates let your customers introduce friends to your brand and give recipients a reason to register and shop.
We are also familiar with the complexities of running a multi-channel environment and have helped merchants roll out online only gift certificates to run in parallel with traditional branded stored value gift cards used in retail locations. CommerceCM can also be configured to redeem your stored value cards online.
GIFT REGISTRY & WISHLIST: Encouraging people to use your site for their Gift Registry will introduce your site to their entire social network. The registrants can load their photo, write a welcome message and send invitations to their friends and family. Their friends will shop for the couple and become customers in their own right. The Registrant provides added credibility to your site and tells their entire network “I love this site. I shop here and you should too!”
A Wishlist is a private Registry that allows shoppers to browse your site for ideas and save them for their next visit. Wishlists help build customer loyalty and are a great fit for any site where shoppers take more than one visit to decide on a purchase.
CommerceCM also gives you detailed reporting on what products are on peoples Registries and Wishlists giving you valuable insight into future demand.
Our Promotions Manager can also be leveraged to give your loyal customers automatic discounts based on number or total value of purchases.