A comprehensive and detailed web site is essential for any manufacturer. A well built catalog provides end users, distributors, retailers and other partners an authoritative source for up to date information on products, materials, designs, and sources. It gives your brand a voice on the web and allows you to engage with your end users. No one will present your products with as much authorrity, attention to detail, and care as you will and CommerceCM gives you all of the tools you need to create an engaging and informative web site. Your web site will attract end users as well as new retail and distribution partners.
It is no secret that manufacturers can generate exceptional margins by selling direct to consumers. Manufacturers will also always have the best selection. Selling direct to the consumer is no longer as controversial as it once was. Many shoppers want to touch, try on, or discuss a product before making a purchase and use the web to research purchases before completing the sale in a brick and mortar store.
Retailers realize that a complete and up to date manufacturer’s web site supports them in many ways:
CommerceCM can also be used as part of your business to business strategy. It supports wholesale pricing in each of your active currencies and we have rapid order forms for customers who are ordering multiple units of a wide range of products.
We have helped many manufacturers to avoid channel conflict and launch direct to consumer eCommerce sites, open new markets, and grow their businesses. Contact us today to discuss your needs and learn how CommerceCM can help you.